Who is Sabrina, The Cameroonian Artist Behind Sabrgang Hit Song?

12 January 2024

[Sabrina/The Guardian Nigeria]

Written by Pharis Kinyua

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In the vast tapestry of global music, artists often navigate their careers with a carefully curated identity. Names become brands, and each persona is a brushstroke on the canvas of their musical journey. For Cameroonian artist Sabrina, this artistic evolution is not just about creating music; it's about crafting an identity that resonates with a diverse audience.

In her latest single, 'Sabrigang,' Sabrina invites fans into a world that transcends language barriers. The self-styled demonym signifies more than just a fanbase; it's a cultural movement dripping with "swag" and authenticity. Across English, French, and Nigerian Pidgin, she asserts her claim to coolness, creating a sense of connection and community with her listeners. It's a strategic move, a ritual in the music world where identity shapes fan loyalty.

Born Wamba Kuegou Sabrina in Yaoundé, Cameroon, this 21-year-old artist has been on a meteoric rise since her signing to Afrobit Productions in 2019. Her breakthrough came with the Makossa-style track 'Abele,' where she collaborated with the legendary Koffi Olomidé. The song, entirely in French, not only introduced her to West and Central Africa but also fulfilled a childhood dream of working with a soukous icon.

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Sabrina's influences are a diverse blend, showcasing her musical versatility. From the powerhouse vocals of Beyoncé to the Afrobeat rhythms of Fally Ipupa, she draws inspiration from a range of artists. However, it's her admiration for Yemi Alade, the Nigerian pop sensation, that holds a special place. Sabrina appreciates Alade's kinetic energy on stage, an infectious joy that she aims to infuse into her performances.

In her musical journey, Sabrina's admiration for Nigerian artists goes beyond a fan's appreciation. Her song "Johnny," borrowing the title and theme from Yemi Alade's breakout hit, pays homage to the Nigerian pop queen. But it doesn't stop there. Songs like "On The Low," titled after Burna Boy's track, demonstrate a deliberate effort to court the Nigerian market. Sabrina's strategic use of Nigerian pop culture references and slang reflects a keen understanding of where her music can resonate globally.

Sabrina's music is a canvas of emotions and experiences. From the boastful swagger of 'Sabrigang' to the vulnerable storytelling in 'Johnny' and the quasi-spiritual tones of 'On The Low,' she navigates various facets of identity. This fluidity allows her to connect with diverse audiences, transcending linguistic and cultural boundaries.

As Sabrina gears up for her debut album, she remains ambitious and forward-looking. Her desire to reach more audiences has led her to sing more in English than French, strategically aligning with the broader Anglophone music market. Beyond the studio, she plans to connect with fans through a concert in December, marking the end of a successful year and the beginning of new musical adventures.

Sabrina's story is one of ambition, cultural fusion, and the deliberate creation of a musical identity. As she continues to navigate the dynamic landscape of the African music scene, one thing is clear – Sabrina is not just an artist; she's a storyteller shaping her narrative one melody at a time.

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