Kendrick Lamar Unforgettable Performance In Rwanda

19 December 2023

[Kendrick Lamar/Consequence .net]
Written by Pharis Kinyua

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In a historic moment for Rwandan music enthusiasts, Grammy-winning rapper Kendrick Lamar took center stage at Kigali's inaugural Move Afrika festival, leaving fans awestruck with what has been described as an "extraordinary performance." Headlining the event co-created by anti-poverty organization Global Citizen, Lamar delivered an unforgettable show featuring his chart-topping hits, surrounded by the vibrant energy of both local and international talents.

The Move Afrika festival, organized by Lamar's pgLang company, not only showcased the artistic prowess of the Compton-born rapper but also brought together a lineup of top Rwandan musicians, including Bruce Melodie and Ariel Wayz. The eclectic mix of performances created an immersive musical experience for the diverse audience gathered in Rwanda's capital.

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Waving the flag for unity and positive change, Lamar's presence at Move Afrika marks a significant moment in the country's entertainment landscape. President Paul Kagame, who addressed the crowd just before Lamar's performance, expressed his gratitude to the organizers, emphasizing the festival's contribution to ending the year on a high note with "music, energy, and optimism."

The cultural exchange between Lamar and Rwandan artists extended beyond the music itself. Onstage, local choreographers, along with Rwanda-born Sherrie Silver, engaged the audience with traditional dance moves, creating a rich tapestry of global influences that resonated with the crowd.

For many attendees, like 25-year-old Julienne Kayitesi, witnessing Kendrick Lamar perform live was a momentous occasion. "So many people in the world love Kendrick Lamar, and I am now one of those who got a chance to see him performing live," she shared, encapsulating the sentiment of fans who had eagerly awaited this rare opportunity.

Rwanda's strategic investment in hosting major entertainment and sports events, as evidenced by Move Afrika, reflects the country's commitment to boosting tourism, attracting investors, and cultivating soft power on the global stage. Recent international events held in Rwanda, such as the Commonwealth Heads of Government Meeting, the Fifa congress, and the Basketball Africa League, have underscored the nation's growing prominence as a destination for diverse cultural experiences.

However, this strategic initiative has not come without scrutiny. Critics argue that Rwanda's efforts to position itself as an entertainment and sports hub may be aimed at improving its international image, especially in light of past criticisms related to human rights issues, including intolerance of free speech and opposition voices.

Global Citizen, the driving force behind Move Afrika, asserts that the festival aims to "promote equity" while creating job opportunities by involving local artists and crews. As the festival unfolds and Kendrick Lamar's electrifying performance reverberates through the hearts of Rwandans, Move Afrika stands poised to become a beacon of cultural exchange and positive impact over the next five years, as pgLang envisions it growing into a cross-continental celebration of music and unity.

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