Master KG’s ‘Jerusalema’ Surpasses 1 Billion Views on Tik Tok
27 January 2022
[Image Source: Courtesy]
By Kinyua Mwangi
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Celebrated South African artist Master KG has hit a new milestone after his viral ‘Jerusalema’ hit featuring Nomcebo a billion views on Tik Tok.
In addition to becoming a worldwide smash, ‘Jerusalema’ garnered a sizable following online registering over 400 million views on YouTube.
Read Also: Top 10 Most Streamed Songs in South Africa in 2021
With the huge viewership on Tik Tok, Master KG is looking at earning more money from the song since Tik Tok struck a deal with the Southern African Music Rights Organization (Samro) to pay Mzansi artists royalties whenever their music is used on the videotainment app.
According to reports on Business Insider, Wiseman Ngubo, the Chief Operations Officer at Composers, Authors and Publishers Association (CAPASSO)said they are excited with the arrangement struck with the app.
Read Also: 3 Major Controversies That have Rocked ‘Jerusalema’ Song Since July, 2021
“We are happy to have reached an agreement with TikTok in order to ensure that pan African songwriters are taken care of on the platform. With the increasing spotlight on African music, more African songwriters are poised to reach global superstar status and TikTok will play a major role in showcasing their talents to the world,” Ngubo said.
Ngubo added that streaming royalty computations do not use a fixed rate per stream. Rather, they use a pro rata part of the available pool.
Ideally, the company's royalty payments are based on its share of the market over the course of a given time period. Last year, Nomcebo who collaborated with Master KG in the song sparked controversy said that she never got a dime from ‘Jerusalema’.
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