I've Been too Lazy to Promote My Music in 2021 - Harmonize
18 January 2021
By Paul A.
Konde Worldwide founder and renowned Tanzanian musician Harmonize has come out to admit that he has been too lazy to promote his music in 2021.
Through an Instagram post, Harmonize admitted that despite not promoting his music regularly, he continues to make strides thanks to his fans.
He made the post about his ‘Wapo’ single hitting two million views on YouTube. He stated it was the first East African audio to attain such a milestone within two weeks.
“I've been too Lazy to promote my music in 2021. But my people are so crazy..!!! to my sound 2m in 2 Weeks..!!! Only East African audio hited 2m in 2021 so far!!! Nakusubiri,” posted Harmonize.(Sic).
However, Harmonize did not speak on the video release. He was recently in Zanzibar where he shot several music videos.
The single was released on December 31st and its popularity has been linked to some controversial lyrics that appeared to target his former boss Diamond Platnumz.
Harmonize is known to heavily promote his music on social networks. Usually, he rolls out challenges while giving fans a behind the scenes sneak peek in making the music. However, for this song, there was very little marketing.