3 Similarities Between Harmonize’s HarmoNight Carnival and America’s Coachella Festival
5 August 2020
[Photo Credit/Scooper]
By Paul A.
On Tuesday, bongo singer Harmonize revealed that he will host his inaugural HarmoNight Carnival in November this year.
The festival is scheduled to host 15 artistes from across Africa.
Addressing the media on Tuesday, the show's partners including Harmonize made it clear that the performance by other artistes will be sorted under the Konde gang World-wide music label.
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Based on the information shared so far, the carnival will have some similarities to America's Coachella Festival.
This article explores the similarities between the two music festivals:
More than a day concert
Both festivals are held for more than one day. For the HarmoNight Carnival, it will be a three-day event. On the other hand, the Coachella Festival is usually held across three weekends in California.
Multiple genre artistes
During the press conference, Harmonize revealed that the carnival will feature Afrobeat musicians and well known acts from other genres like Singeli. The event is meant to cater to all music fans. Similarly, the Coachella festival usually harbors artistes from different backgrounds like Latino, reggae, hip hop among others.
Multiple sponsors
To pull off a more than one-day event, there needs to be a lot of investment. For Harmonize, he has brought corporates and media platforms to help in making the Carnival a success. Based on the weight of sponsorships, artists at the carnival will have to propose the amount they want to be paid. On the other hand, Coachella attracts some of the biggest companies globally like Google.
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