Rhino Party Signs Management Deal With Prince Helly, Kicks Off New Chapter In Music Career

Rhino Party Signs Management Deal With Prince Helly, Kicks Off New Chapter In Music Career

PHF Media Team _Alebtong, Uganda — August 4, 2026

Luo musician Rhino Party has officially entered a new phase in his music career after signing a management agreement with Prince Helly on Friday, August 1, 2026.

The deal, confirmed by both camps over the weekend, places Prince Helly in charge of Rhino Party’s bookings, brand partnerships, distribution, and overall career strategy.

Speaking after the signing, Rhino Party said the partnership comes at a time when he is preparing to scale his music beyond northern Uganda and reach wider East African audiences.

"I’m excited to be working with Prince Helly. He believes in the Luo sound and in taking our culture to the world. This agreement is about growth, discipline, and building something lasting," Rhino Party said.

Prince Helly, a music executive known for working with artists in the region, described Rhino Party as "one of the most authentic voices in Luo music right now."

"Rhino Party has the music, the story, and the fanbase. My job is to structure that into a career that lasts. We’re starting with new releases, a tour plan, and better brand positioning before the end of the year," Prince Helly said.

What the agreement covers
According to the terms shared by the team, Prince Helly will manage:
- Music releases and distribution across digital platforms
- Show bookings and tours within Uganda and the region
- Brand deals, PR, and media strategy
- Career development including collaborations and catalog management

The announcement has already drawn reaction from fans on social media, with many welcoming the move as a step toward more professional structure for Luo artists.

Rhino Party has built a strong following with his fusion of traditional Luo instrumentation and contemporary beats. Some of his well-known songs celebrate culture, community issues, and everyday life in northern Uganda.

With the new management in place, the team says fans should expect new singles, visuals, and live performances before Q4 2026.

About Rhino Party
Rhino Party is a Luo musician celebrated for keeping indigenous sounds alive while appealing to younger audiences. He is known for his energetic stage presence and storytelling in the Luo language.

About Prince Helly
Prince Helly is a music manager and promoter focused on developing talent from Uganda’s regional music scenes.