Rema’s Smoking Era Births HEIS, A Long Play That Leaves Everyone Surprised With His Creative Aspirations



[Image Source: Mavin]

 Writer: Uwem Brown


Download Rema’s Album -  HEIS

First Album Review: Rema’s Smoking Era Births HEIS, A Long Play That Leaves Everyone Surprised With His Creative Aspirations

"With "HEIS," Rema marks a ne
w era, shedding his boyhood persona and exploring new facets of music not done before"

Emerging from a bubblin’ street hop “Dumebi” in 2019, followed with a self stylized EP  “Rema”, to a pack of adventurous “Rema Freestyles”, trouped with Emo-trap, ethos with catchy rhymes, in a sphere of juvenile, locked hairs, dangling earrings, a dinky face; Divine Ikubor broke through the rubbles to spar his way with his music upwardly to stardom, beaming a sterling footfall of a career.

Download Ayra Starr - The Year I Turned 21 DJ Mix

He birthed “Rave and Roses” in 2022, which edged through with a —diminutively vulnerable, propelling affirmations, and emotional sentimental album, packed with pangs of sultry patterns delivered in dimensions proposing sensuality. Bumping through homes, endearing kids with a bond to repeat likable phrases like '.....baby calm down....'. “Calm Down” became a monstrous hit, the streets favorite, erupting and setting the arena's aflame.
With a business drive to cover a new fanbase with it, the remix with Selenna Gomez continued to journey the globalization of Afrobeats even to grounds not checklisted by any artist before with the genre.


[Image Source: Mavin]
Fast Forward to 2024, at age 24, Rema is back with
HEIS —a new long play to add to his catalog.
Unlike “Rave and Roses”; HEIS inverts the kind themes of a teenager, he earlier portrayed in his career. The creatives takes a mundane facet, diabolic yet orthodoxic with strikes of vibrations, rawness, and persisting resident turpitude of flying bats, conversed with a disturbing melancholic sounds of dark art, replacing teddy bears with evil teddy faces, an animated boy, metaphysically steezed, hanging an embellished golden chain with green stones, sustained bat pendant, exploring dark motif, built on the canvas of a ‘Bad Boy Rema’ the ‘cigarettes smoking adult’.

The 11 track long play record which houses Shallipoi, Odumodu Blvck, as the only guests, pairs London, Cubeatz, Deats, Klimperboy, P.priime as performing producers.

The music buffers in the same direction, no earwarms nor theaters, sonically interchanging dimensions that are unbridledly opposing each other but driven by the same wand of octane, sweat it out, metallic and electronic delivery.
What song are you clicking to play next?

Will it be the braggadocious “Hehehe”, the hometown tribute   —a travel to Benin on “Benin Boy” ft Shallipopi, or you are joining him to repetitively scream through your lungs with the catchy “Ozeba”.

HEIS shares Rema's creative aspirations fortified with the i can't do wrong approach, touching layers and domains in sounds not tried by any Afrobeats artists before. 
The music is raw, firebrand, jump, screems, dance, high octane and raving, blended into a villain persona.

On the flip, Rema kicks off the "HEIS" campaign with steeze and ego driven composure, aiming to redefine the 'Big 3' conversations of Afrobeats, replacing it with the ‘Big 4’, adding himself within, and capping a narrative that makes him the number 1 on the list, taking the spot with the meaning of his album title —HEIS, a greek word that means number 1.

The teenage Boy Rema propagated Afrobeats, trajecting it from “Dumebi”, “Soundgasm”, to “Calm Down”, which were monstrous hit songs. “Rave & Roses” made a stellar entry as his first album, establishing and nailing the teenage boy who journeyed through live sharing experiences circled around charming sultry ethos, pangs of vulnerability, love and affirmations, with a sprinkle of consciousness.
That era is closed now!

The critical acclaimed Prince of Afrobeats is born, the grown man bold enough to puff dark mist of tobacco in the public has arrived.
With this album, the Benin born superstar marks a new era, shedding his boyhood persona and exploring new facets of music not done before.


The question would be; with tracks like "Villain", "March Am", "Egungun,", "Heis" and "War Machine", bearing the central theme of the record, what will the Bad Boy Rema do
in the new era?

Enjoy Rema’s Album - Click Link To Download 

Album Review: 8/10

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