Why EPs Have Become More Popular Among Tanzanian Artistes
23 July 2020
[Source/Nairobi News]
By Paul A.
Extended Playlists commonly known as EPs have over the years become a common trend in the bongo music scene.
Several artistes, new and old have been using EPs to popularize themselves and their music in the Bongo industry.
This article takes a look at why EPs are an order of the day in the bongo land:
The perfect way to introduce new artists
The bongo music industry has had a share of one-hit wonders. However, the EP concept gives new artists a platform to share more music at once when they join the industry. With fans focusing on an EP, new musicians will have enough time to focus on other materials. Currently, Zuchu from Wasafi is flying high thanks to her five-track EP that introduced her to fans.
Download Zuchu Music for Free on Mdundo
Cheap Production Cost
Producing an EP is cheap compared to full albums. In most cases, albums usually have about ten songs and a specific theme that also factors in marketing. However, with an EP, an artist can put together random songs in a short period. In some cases, albums take years to produce and require massive investments.
Good for streaming age
Currently, musicians depend more on streaming platforms to get fans and earn a living. In this case, musicians need to have a huge library of songs on their various streaming channels to keep fans hooked. Releasing at least one EP means that an artiste will have a considerable catalog to keep fans and also win new ones.
Keep up with the competition
The bongo music industry has become very competitive with new record labels emerging. Most notable artistes are leveraging on EPs to send a message to competitors while at the same time demonstrating their intend to remain afloat in the industry.
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